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The Mobility Imperative: Untethered Consumers!
Consumers want to be able to go wirelessly where they want, when they want. They want televisions to be seamlessly synchronized with tablets, phones, laptops, and automobiles. They want all their communication, information, and entertainment to be available immediately, with high resolution, all the time. Recently the automobile industry has caught on to this trend and has begun to show its vision of the future for the fully mobile lifestyle.
Consumers also do not want to worry about running out of battery life – no more looking for an open outlet at the airport. This untethered life is the Mobility Imperative and it is driving innovation in consumer products, which in turn, is pushing the limits of silicon-based semiconductor technology.
Nikkei Business Publications
July 10, 2015